Website Optimization for Fun and Non-Profit

Did you know that the speed of your website can have a direct impact on your visitor's perception of your brand?  If your site is slow, then you may be more generally viewed as sluggish.  A savings of even .1 second on page loads can result in happier users who hang around longer and come back more often.  Speed is even more critical on mobile devices, where bandwidth and processing power may be even more limited. 
There are many tools and techniques available to help you speed up your site, and this session will discuss how and why to use them. 
Topics include:

• Google, Yahoo and browser page speed measurement tools
• Public and private content distribution networks
• Javascript optimization
• HTTP compression
• Image formats
• Responsive design
• SPDY protocol

Coming away from this session, you'll have a good idea of what types of techniques exist to speed up your site, and several easy to implement things you can use for an immediate speed up at no cost.  A moderate understanding of some web technologies is helpful, but you don't need to be an expert to get started speeding things up.